YouTube
We help businesses leverage YouTube's massive search and discovery engine to build engaged audiences, establish thought leadership, and drive qualified traffic through strategic video content optimization.
Our comprehensive approach combines YouTube SEO with audience development strategies to ensure your videos reach the right viewers and convert them into customers.
If you're facing any of the following discoverability challenges, it might be time to rethink your strategy:
Problem 1: Your business creates video content but fails to gain traction on YouTube, missing opportunities to reach the billions of users who actively search for solutions and expertise on the platform.
Problem 2: Your YouTube efforts lack strategic direction and optimization, resulting in low views, poor engagement, and minimal business impact despite significant time and resource investment in video creation.
Problem 3: Your competitors dominate YouTube search results for industry-related queries while your expertise remains undiscovered, allowing them to capture valuable prospects who prefer video content for learning and evaluation.
We turn brands into market leaders.
Transform YouTube into a lead generation machine.
YouTube's dual role as entertainment platform and search engine makes it uniquely powerful for business growth, with users actively seeking educational content, product demonstrations, and expert guidance. The platform's sophisticated algorithm rewards consistent, valuable content with exponential reach, while its integration with Google search results provides additional visibility opportunities that compound the impact of strategic video optimization.
largest search engine globally. (Google Analyics)
monthly active users. (YouTube 2024)
of buyers watch videos for purchasing decision (Wyzowl 2024)
higher engagement than Facebook. (Social Media Today)
Stories told by those we’ve advised
“There is no better partner for brands looking to build a foundation in their industry than Relevance. They understand the steps brands at all stages need to take to solidify their standing and they know how to execute those steps with efficiency.”
“Relevance has helped 7:47 develop the authority needed to land clients such as Google, Microsoft, Dell, CitiBank and dozens more since the start of our time together.”
“Relevance has been an invaluable partner, helping us craft and implement a more impactful SEO strategy while also securing high-quality press placements. Since partnering with them, we’ve experienced an increase in website traffic and form submissions.”
“We partnered with Relevance to amplify our media presence and thought leadership—securing dozens of media mentions and gaining invaluable strategic insights. Their innovative approach made them feel like an extension of our team.”
Get discovered on YouTube.
We don’t just create videos—we engineer YouTube growth strategies that position your expertise in front of actively searching prospects while building sustainable audience communities that generate ongoing business opportunities.
Our methodology combines advanced YouTube SEO with audience psychology and platform algorithm optimization to ensure your content reaches the right viewers at the optimal moments in their customer journey. Unlike video production companies that focus on creative quality alone, we prioritize strategic optimization that drives measurable business results through increased visibility, engagement, and conversion.
Frequently Asked Questions
What are YouTube services?
YouTube services include comprehensive channel strategy and optimization, video content planning and SEO optimization, audience development and community building, YouTube advertising and promotion strategies, and performance analytics with business impact measurement. These services focus on leveraging YouTube’s search and discovery capabilities to build engaged audiences that convert into customers rather than just creating video content.
What deliverables can I expect?
Typical deliverables include strategic YouTube channel audit and optimization recommendations, optimized video content with SEO-focused titles, descriptions, and tags, audience development strategies with community management guidance, YouTube advertising campaigns with targeted promotion, and detailed analytics reporting on views, engagement, and conversion metrics. You’ll also receive ongoing content strategy recommendations based on platform trends and audience behavior data.
What outcomes can I expect?
You can expect increased video visibility in YouTube and Google search results, growing subscriber base of engaged prospects in your target market, measurable traffic and lead generation from video content, and enhanced authority positioning through consistent valuable content delivery. Most clients see significant view and engagement improvements within 60-90 days and report substantial increases in YouTube-driven leads and business inquiries within 3-6 months.