Strategic Reviews
We help businesses conduct comprehensive assessments of their marketing performance, strategy alignment, and growth opportunities through systematic reviews that identify gaps, optimize resource allocation, and prioritize high-impact initiatives.
Our objective analysis provides actionable insights and strategic recommendations that enable leadership teams to make informed decisions about marketing investments and strategic direction.
If you're facing any of the following marketing strategy challenges, it might be time to rethink your strategy:
Problem 1: Your marketing efforts feel scattered and unfocused, lacking clear direction or measurable connection to business objectives, making it difficult to justify continued investment or identify optimization opportunities for better performance.
Problem 2: Your business struggles to understand which marketing activities actually drive results versus those that consume resources without meaningful impact, creating inefficient resource allocation and missed growth opportunities.
Problem 3: Your leadership team needs objective, data-driven insights about marketing performance and strategic opportunities but lacks the internal expertise or bandwidth to conduct comprehensive analysis and strategic planning sessions.
We turn brands into market leaders.
Get clear, actionable insights into marketing performance.
Successful businesses regularly assess their marketing strategies and performance to ensure alignment with business objectives and market opportunities, using objective analysis to identify optimization areas and strategic pivots. Strategic reviews provide the external perspective and analytical rigor needed to uncover blind spots, validate assumptions, and prioritize initiatives that drive the highest business impact while eliminating wasteful activities.
of high-growth companies conduct quarterly reviews. (McKinsey Growth Study 2024)
for every strategic planning dollar. ( Strategic Planning Society)
improvement in goal achievement with regular reviews . (Harvard Business Review)
of marketing budgets wasted on ineffective activities. (CMO Council 2024)
Stories told by those we’ve advised
“There is no better partner for brands looking to build a foundation in their industry than Relevance. They understand the steps brands at all stages need to take to solidify their standing and they know how to execute those steps with efficiency.”
“Relevance has helped 7:47 develop the authority needed to land clients such as Google, Microsoft, Dell, CitiBank and dozens more since the start of our time together.”
“Relevance has been an invaluable partner, helping us craft and implement a more impactful SEO strategy while also securing high-quality press placements. Since partnering with them, we’ve experienced an increase in website traffic and form submissions.”
“We partnered with Relevance to amplify our media presence and thought leadership—securing dozens of media mentions and gaining invaluable strategic insights. Their innovative approach made them feel like an extension of our team.”
Optimize strategy for maximum impact.
We don’t just analyze your marketing data—we conduct comprehensive strategic assessments that combine quantitative performance analysis with qualitative market evaluation to provide objective insights about what’s working, what’s not, and where your biggest opportunities lie for accelerated growth and improved ROI.
Our systematic review methodology examines strategy alignment, resource allocation, competitive positioning, and execution effectiveness to deliver actionable recommendations that leadership teams can immediately implement. Unlike internal assessments that may be influenced by organizational biases, we provide independent, expert analysis that identifies optimization opportunities and strategic pivots your team might miss.
Frequently Asked Questions
What are strategic reviews?
Strategic Reviews services include comprehensive marketing performance audits with ROI analysis, strategy alignment assessment with business objectives evaluation, competitive analysis and market opportunity identification, resource allocation optimization with budget efficiency recommendations, and strategic planning facilitation with prioritized action plans. These services focus on providing objective insights and actionable recommendations rather than just performance reporting.
What deliverables can I expect?
Typical deliverables include detailed marketing performance assessment with key insights and optimization opportunities, strategic recommendations report with prioritized action items and resource allocation guidance, competitive analysis with market positioning recommendations, ROI analysis across all marketing activities with efficiency improvement suggestions, and strategic planning session facilitation with leadership team alignment and next steps planning. You’ll also receive implementation guidance and success metrics for recommended strategic initiatives.
What outcomes can I expect?
You can expect clear understanding of marketing performance and ROI across all activities, identification of high-impact optimization opportunities and strategic pivots, improved resource allocation and budget efficiency through data-driven insights, and aligned leadership team with clear priorities and strategic direction. Most clients gain strategic clarity and actionable insights within 14-21 days of review completion and report significant improvements in marketing effectiveness and business alignment within 60-90 days of implementing recommendations.