The infusion of promoted editorial content with traditional commercial content will drive ecommerce search visibility today and in the foreseeable future.
In the Content Discovery Optimization royal family, Research and Promotion are king & queen and Content is no longer king.
Many people may have forgotten about Jayson Blair, the young journalist whose fictitious news stories caused a public relations nightmare for his employer, The New York Times. When the Times finally uncovered Blair’s long trail of deceit in 2003, it reported: “Mr. Blair was just one of about 375 reporters at The Times; his tenure…
On January 20, Google’s Matt Cutts went public on his personal blog with the confirmation of a long-foreseen omen for internet marketers—the decay and fall of guest blogging for SEO. “Guest blogging is done; it’s just gotten too spammy,” Cutts proclaimed as the dismal wails of SEOs could be heard far in the digital distance.…
Sometimes I am simply amazed by the software and technology that is currently available. Many people are aware of tools like Open Site Explorer and Majestic SEO, but not many people know about the technology they are built upon. Today, I will take you on a tour of search technologies that tech-savvy SEOs…