What do you do to help your business grow and improve? When you run a business you need to think about a wide range of factors, from creating clear marketing strategies to trying to attract new customers and all these elements are focused on ensuring that your business is always growing and improving. But the most important…
Did you know that a great content marketing strategy can lead to a great experience for your customers? With the digital transformation and advancement in full swing, content is now the newest focal point when it comes to marketing your overall brand.
Interested? But first, let us define the term. Content Marketing is usually correlated with…
Emoticons, affectionately referred to as emojis, rose to popularity in the mid-1990s. Based on symbols often seen in popular culture, such as logos, and Manga cartoons, early emoticons were mostly used in mobile messaging in Japan, until they were picked up by Apple and subsequently Android in the mid- 2000s.
Today, emojis are an integral part…
You’re probably familiar with Yelp if you’re a small business owner. The user-generated recommendation site – with over 115 million reviews and 145 million monthly users –has become the initial step for potential consumers seeking trusted information about a new retail store or service.
It is also the first place customers go to…
Event Details
Dates: August 20-22, 2018
Location: Royal Conservatory of Music; Toronto, Canada
Official Accommodation: Marriott Bloor-Yorkville;
90 Bloor St E, Toronto, ON M4W 1A7
Register Today
A New Partnership
New York Times bestselling author Jay Baer will co-produce the third annual, and recently renamed, Conex: The Content Experience ; a Toronto based digital marketing event created by Uberflip co-founder…
Off-page SEO is no longer as essential as it once was. However, it does still play a part and if you run an SEO company it’s something that countless clients will ask of you. I own a number of websites and all of them receive regular requests relating to backlinks. I’ve also worked on many…
Business in any form is an enjoyable experience. There’s nothing like having your business running smoothly in every area. Especially in the current age of ever-improving and core digital marketing. New strategies and project plans are being devised every single moment to help businesses attain new levels. They are also crucial in helping companies reach…
Email marketing is far from dead. It is still growing rapidly and a major vehicle for generating revenue. Sending regular emails out to your database of loyal subscribers and potential customers can be profitable. It can also be a waste of time if your subscribers do not bother to open the emails you put so…
As the lifeblood of any business, marketing is integral to attracting and retaining the desired target audiences and driving the growth of business revenue. With the marketing landscape becoming ever-increasingly competitive, businesses must do what they can to generate new leads, quickly preparing them for a sales-ready status. In this regard, marketing efforts must strive…
My industry colleague and friend, Douglas Karr, inspired me to take on this topic. It’s been a subject of conversation I’ve had for a number of years at conferences and industry events. He poignantly points out that not all content strategies need storytelling in marketing, and I wholeheartedly agree with him. He makes a very poignant…
If your content marketing has slowed down or stagnated in 2017, all hope is not lost. The New Year represents new opportunities. It brings a fresh start to your content planning and strategy. Surely, there are facts practices that you will have to let go of to boost your content marketing. But there are also…
We live in a time more than ever that makes it possible to build wealth with nothing more than a laptop and a smartphone. More than 10% of the workforce identified as self-employed in the recent years, and you can expect those numbers to grow by leaps and bounds.
However, not all self-employed entrepreneurs are created…