Emerging technologies are not only transforming the way we think about our offices but also changing the way people interact with their work. And in 2020, technology is more accessible than ever. It almost seems like there shouldn’t be anything we couldn’t control from a smartphone or a wearable device. So if you work in…

In the modern world, it's impossible to run a business without having a strong presence on the internet. The web has become an industry of its own, with entrepreneurs and venture capitalists looking to bring new ideas to market on a digital platform.  At the end of the day, the internet is a consumer-focused enterprise.…

Right now, businesses all around the world are confronting a new reality that has been forced upon them by the recent coronavirus (COVID-19) outbreak. For some, it has meant a reduction in sales and a disruption of day-to-day business operations. For others in harder-hit areas, it's meant a near-complete shutdown of their local economies. Needless…

In the digital age, those who cannot make money for themselves are missing out on fantastic financial opportunities. There are a ton of ways to make money online. Some marketers use online selling, using websites as catalogues and transaction interfaces. There are also those who earn by letting some of their pages be used as…

If you are starting a website, then there is a lot to think about and plan before you move ahead with the design. You need to determine the point of your site, understand your target audience, decide on a brand name, choose keywords, realize menu structure, work on usability, select the color palette, improve the…

Marketing is essential in any business. It is a way to attract clients and get income. When marketing cannot fulfil its purpose, then the business does not gain customers and the company gains little income. Therefore, business owners have to hire marketing experts so that their methods can lead customers to the business. These marketers…

“SEO... [digital marketing] ...is an investment just like a tree that needs effort, patience, and time to grow before you can see the result.” - Dr. Chris Dayagdag Are you an entrepreneur, a freelancer, the owner of an SME (Small Medium Enterprise)? Or, are you perhaps a senior or C-Suite (executive level) manager? If so, do…

Do you want to enhance your marketing strategy? A great way to do it is by utilizing domain names. As you might already know, a domain name functions as a site address. But it does more than that - a good domain name might gain your brand more trust and more traffic. So, how can you achieve…

Your business relies on selling products. If you have any intention of expanding your bottom line, you’ll need to take it online. The process of adding an ecommerce solution to your business doesn’t have to break your bank. In fact, there are plenty of open source tools you can use to make the process of…

Email is a high revenue driver for businesses worldwide: for every $1 spent, you can expect an average ROI of $42, according to the Data & Marketing Association. However, not all email marketers reach this goal. What role does email list cleaning play in this context? Let’s take a look at how it influences your…

Is your website accessible to everyone or do any of your potential customers feel left behind? Making your website accessible and usable is more than just following standards. It’s about making sure anyone can buy from your website, regardless of their personal difficulties. What is ADA Compliance? ADA refers to Americans with Disabilities Act (ADA) regulations that…

Whether you are a professional writer who earns an income doing what you love or someone who simply likes to write essays, short stories and fictional novels on the side, improving how you write can make a world of difference to your readers. When composing technical articles and blog posts, it can sometimes be difficult…