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Is Your Storefront Location Mindful of Your Online Marketing Efforts?

Figuring out online marketing strategies that support your brick-and-mortar store isn’t as difficult as you might think. Many consumers “webroom,” which simply means they research a product thoroughly online and then go to a physical store to make a purchase. Webrooming actually accounts for 67 percent of ecommerce traffic. No matter how local your business…

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How is Social Media Changing The Way Brands Interact with Their Potential Customers?

Social media marketing is more than just updating your Facebook status and uploading your selfie on Instagram. It is a robust platform for interaction between several brands, the brands, and their customers. Enterprises can effectively use social media platforms for gaining a distinct advantage in their competitive business strategies. Here are a few stats that…

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