Amidst the clamor of Google’s ever-changing algorithms, which have wreaked havoc on social media marketing this past year, email newsletters are looking to make a comeback in a big way.…
There's simply no denying the fact that we all are dependent on our mobile phones today. Mobile devices are everywhere and social media (coupled with mobile SEO) now plays a…
Before you can build out a website and start growing it, you’ll need to choose a domain name for your website. This domain will come to identify your website, and…
The online search landscape is changing rapidly. Google still accounts for 75% of the global search traffic through desktop though. The first five search results get 67.6% of all the…
Understanding your target audience makes it easy for a business to find potential customers who are likely to be interested in the products and services you offer. A customer portrait…
Are you looking at your website and wondering why all the time and effort you’re putting into it isn’t producing better site rankings? You have created quality content, scouted keywords,…
Even though you developed have a great mobile app to actually conquer the mobile app domain, but the story doesn’t end here.
You need to be aware of the amount of…
Though the concept of the Internet of Things (IoT) isn’t precisely new, it’s only until recently that people started paying attention. That’s mainly because we are just now seeing more…
Whether consumers realize it or not, their emotions play a huge role in their decision-making process. Indeed, despite the huge amount of information available online, people tend to buy products…
SEO trends change every passing year. 2017, for example, was all about authority profiles and indexed age. 2018 focused on mobile websites and voice search, intent optimization and user experience,…
In the digital marketing world, content moderation is an essential aspect of satisfactory customer communication. Brands with the most engaging online presence allow user-generated content, so many businesses have taken…
Every company’s goal is to increase its customer base. The question is, how does it intend to get this done if no attempt is made to attract customers?
As we all…