Rome wasn’t built in a day. We can apply this proverb to content creation as well. “Content is King.” Yet we often confront a creative block when our job is to create unique and high-quality content on a regular basis. There is no dearth of articles on marketing content across social media. They can advise…
Rahul Saini
A critical element that is still missing in B2B marketers’ approach is creativity. They are known for staying the course and following ‘in-the-box’ techniques. However, to gain a competitive edge in their business marketing model, they must add a touch of creativity and create opportunities that can engage prospective customers.
Creativity can be defined as an…
Marketers across the globe have been talking about the GDPR more than anything during the past few days. The hefty fines for violations are already beginning to have an impact on some of the biggest names in the industry. Together, Facebook and Google were hit with $8.8billion lawsuits on the very day the GDPR came…
The age of AI is here. Although the phenomenon has been in existence for some time, radical technological advancements in the past few years have pushed AI to a whole new level. The growth is hypothesized to occur in three camps:
Voice Assistance: Voice assistants, like Alexa, Siri, Cortana, and Ok Google.
Input Analysis:…