According to Google, 77% of all in-store purchases are influenced by digital marketing.
Given that, it’s not surprising that digital marketing has become absolutely critical for your multi-location business.
Still, this raises an important question, “How to provide local customers with personalized and relevant experiences without compromising your corporate brand’s identity?”
Here are a few tips that will…
One of the most frequent questions inexperienced business owners ask me is “Which is better for my online visibility- SEO or PPC?” Answering this question isn’t that simple, as your investment depends on your current online reputation, finances, target audience, long-term and short-term goals, and marketplace.
While SEO boosts an online presence in the long-run, PPC…
Marketing experts love their numbers, charts, and graphs. They use them extensively to support their campaign decisions and to guide their marketing teams to deliver the best possible content pieces for a brand’s online presence. On the other hand, we have your target audience, who, above all, strive to find a solution to a particular…