Mikel Bruce

4 articles published

5 Ways To Offer Gated Content On Your Site

Content StrategyAugust 11, 20208Views 0Likes 0Comments

Gated content is a great way to generate leads and establish a relationship with web visitors. A lot of business owners make the mistake of thinking that an email opt-in form is the only way to set up gated content on a site - but that’s just not the case. There are numerous ways to offer gated…

How to Make Your Content ADA Accessible

Content StrategyJanuary 3, 20209Views 0Likes 0Comments

Is your content accessible to all users? According to the U.S Census Bureau, 1 in 5 adults are considered to be disabled in one extent or another. That means part of your audience may need to use assistive technology to use the Internet. If you haven’t considered accessibility best practices, then there are most likely barriers…

How to Balance SEO and UX on Your Website

SEOSeptember 2, 201911Views 0Likes 0Comments

Ever since search engines rose to prominence in the marketing world, the battle between SEO and website user experience (UX) has been raging, each championing their own priorities for web design. For website owners, taking into account the guidelines for search engine optimization and the best practices for a positive user experience can feel like…

How to Optimize Live Chat for Conversions

MiscellaneousJuly 29, 20199Views 0Likes 0Comments

Live chat is a powerful tool. Whether you are a product or service-based business, live chat can help you make a personal connection with your website visitors, and ultimately, convert more visitors into customers. Recent studies have shown that web visitors are 82% more likely to convert to customers if they’ve chatted with your business first.…

Mikel Bruce

5 Ways To Offer Gated Content On Your Site

How to Make Your Content ADA Accessible

How to Balance SEO and UX on Your Website

How to Optimize Live Chat for Conversions

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