Integrated PR + Influencer + Paid Campaigns
We help businesses maximize their market impact through coordinated campaigns that strategically combine earned media coverage, influencer partnerships, and targeted paid promotion to amplify your message across multiple touchpoints.
Our integrated approach ensures consistent messaging while leveraging the unique strengths of each channel to create compound effects that drive exponential business growth.
If you're facing any of the following media visibility challenges, it might be time to rethink your strategy:
Problem 1: Your marketing efforts operate in silos, with PR, influencer, and paid campaigns running independently and missing opportunities to amplify each other's impact and effectiveness.
Problem 2: Your business struggles to create the market momentum needed for major launches or announcements, lacking the coordinated multi-channel approach that generates widespread awareness and discussion.
Problem 3: Your brand messaging feels inconsistent across different channels, diluting your market impact and confusing potential customers who encounter mixed signals about your value proposition.
We turn brands into market leaders.
Orchestrate multi-channel campaigns that dominate markets.
Modern consumers encounter brands across multiple touchpoints before making purchasing decisions, requiring coordinated messaging and strategic timing to create the cumulative effect needed for market breakthrough. Integrated campaigns that combine earned media credibility, influencer authenticity, and paid reach create a compound amplification effect that generates significantly higher ROI than individual channel efforts while establishing market dominance.
higher conversion with integrated campaign. (Marketing Evolution 2024)
touchpoints before B2B purchase. (Salesforce 2024)
more brand recall with coordinated messaging (Nielsen 2024)
ROI for integrated vs single-channel (HubSpot 2024)
Stories told by those we’ve advised
“There is no better partner for brands looking to build a foundation in their industry than Relevance. They understand the steps brands at all stages need to take to solidify their standing and they know how to execute those steps with efficiency.”
“Relevance has helped 7:47 develop the authority needed to land clients such as Google, Microsoft, Dell, CitiBank and dozens more since the start of our time together.”
“Relevance has been an invaluable partner, helping us craft and implement a more impactful SEO strategy while also securing high-quality press placements. Since partnering with them, we’ve experienced an increase in website traffic and form submissions.”
“We partnered with Relevance to amplify our media presence and thought leadership—securing dozens of media mentions and gaining invaluable strategic insights. Their innovative approach made them feel like an extension of our team.”
Achieve market dominance fast.
We don’t just run parallel campaigns—we orchestrate sophisticated, multi-channel strategies where earned media coverage provides credibility, influencer partnerships add authenticity, and paid promotion ensures maximum reach, all working together to create unstoppable market momentum.
Our integrated methodology includes cross-channel content optimization, strategic timing coordination, and unified messaging that amplifies the impact of each touchpoint while maintaining authentic brand voice across all platforms. Unlike agencies that specialize in single channels, we design holistic campaigns that leverage the psychological principles of frequency, credibility, and social proof to accelerate your prospects’ decision-making process.
Frequently Asked Questions
What are integrated PR services?
Integrated PR + Influencer + Paid Campaigns services combine strategic media relations, influencer partnerships, and targeted paid advertising into coordinated campaigns with unified messaging and timing. These services focus on creating compound amplification effects that generate market breakthrough moments and sustained business growth rather than simply running multiple independent marketing channels.
What deliverables can I expect?
Typical deliverables include comprehensive integrated campaign strategy with cross-channel coordination, synchronized content creation across earned, influencer, and paid channels, coordinated campaign execution with strategic timing and messaging alignment, unified performance tracking across all channels with integrated ROI reporting, and ongoing optimization based on cross-channel data insights. You’ll also receive strategic guidance on leveraging campaign momentum for sustained business growth.
What outcomes can I expect?
You can expect dramatically accelerated market penetration and brand recognition, exponentially higher conversion rates through coordinated touchpoint optimization, enhanced credibility and social proof that shortens sales cycles, and sustained business momentum that continues beyond campaign completion. Most clients see initial campaign coordination within 60-75 days and report breakthrough market results including significant revenue increases within 3-4 months of integrated campaign launch.