Search & Content Growth
We help businesses dominate search results and capture high-intent traffic through strategic SEO, AI search optimization, and content that converts browsers into buyers.
Our data-driven approach ensures your content ranks where your customers are looking and drives meaningful traffic that directly impacts your bottom line.
If you're facing any of the following discoverability & growth challenges, it might be time to rethink your strategy:
Problem 1: Your website attracts visitors but they're not the right audience, resulting in high bounce rates and low conversion despite decent traffic numbers.
Problem 2: Your business remains invisible in search results for the keywords that matter most, allowing competitors to capture customers who should be finding you first.
Problem 3: Your content marketing efforts feel like throwing darts in the dark, with no clear connection between the content you create and the revenue it generates for your business.
We turn brands into market leaders.
Search & Content Growth Capabilities
Organic visibility and content strategies that drive qualified traffic and sustainable growth.
SEO
Comprehensive search engine optimization covering technical site improvements, content optimization, and strategic link building. We improve your organic search rankings, increase qualified traffic, and establish topical authority through data-driven SEO strategies that drive long-term visibility and growth.
AI Search (GEO)
Generative Engine Optimization focused on improving your brand’s presence in AI-powered search results. We optimize content for AI platforms like ChatGPT, Perplexity, and Google’s AI Overviews, ensuring your brand is accurately represented and cited when users search for industry-related topics.
YouTube
Strategic YouTube marketing including channel optimization, content creation, and advertising campaigns. We develop video content strategies, optimize for YouTube search, manage channel growth, and create engaging video content that drives traffic, builds audience, and generates leads through the world’s second-largest search engine.
Onsite Content (Blogs, Guides)
Strategic content creation and management for your website including blog posts, comprehensive guides, and resource pages. We develop content that ranks well in search engines, engages your audience, and supports the customer journey from awareness to conversion through valuable, authoritative content.
Search Optimized Content
Content creation specifically designed to rank well in search engines while providing exceptional value to users. We research high-opportunity keywords, create comprehensive content that addresses search intent, and optimize every element to achieve top search rankings and drive qualified organic traffic.
Content Distribution Strategy
Multi-channel content distribution that amplifies your content reach across platforms and audiences. We develop strategic distribution plans, repurpose content for different channels, manage content syndication, and coordinate cross-platform promotion to maximize content visibility and engagement.
Stories told by those we’ve advised
“There is no better partner for brands looking to build a foundation in their industry than Relevance. They understand the steps brands at all stages need to take to solidify their standing and they know how to execute those steps with efficiency.”
“Relevance has helped 7:47 develop the authority needed to land clients such as Google, Microsoft, Dell, CitiBank and dozens more since the start of our time together.”
“Relevance has been an invaluable partner, helping us craft and implement a more impactful SEO strategy while also securing high-quality press placements. Since partnering with them, we’ve experienced an increase in website traffic and form submissions.”
“We partnered with Relevance to amplify our media presence and thought leadership—securing dozens of media mentions and gaining invaluable strategic insights. Their innovative approach made them feel like an extension of our team.”
Own your market's search.
We don’t just chase rankings—we reverse-engineer your customer’s search journey to identify the exact queries that indicate purchase intent, then create optimized content that captures traffic at every stage of their decision-making process
Our integrated methodology combines traditional SEO with emerging AI search optimization (GEO), ensuring your content appears prominently whether customers search on Google, ChatGPT, or emerging AI platforms. Unlike agencies that focus on vanity traffic metrics, we prioritize search visibility that drives qualified leads and measurable revenue growth.
Frequently Asked Questions
What are Search & Content Growth Services?
Search & Content Growth services include comprehensive SEO strategy, AI search optimization for platforms like ChatGPT and Claude, strategic content creation for blogs and guides, YouTube optimization, and content distribution across multiple channels. These services focus on capturing high-intent traffic that converts into customers rather than just increasing overall website visits.
What deliverables can I expect?
Typical deliverables include a comprehensive media strategy, crafted story angles and press materials, secured media placements and interviews, podcast booking and appearance coordination, and detailed reporting on coverage quality and business impact. You’ll also receive ongoing strategic guidance to maximize the value of each media opportunity.
What outcomes can I expect?
You can expect increased organic traffic from high-intent keywords, improved search rankings for terms that drive business value, higher conversion rates from search traffic, and expanded visibility across traditional and AI-powered search platforms. Most clients see meaningful traffic increases within 3-6 months and report significant lead generation improvements within 6-12 months.